Online Video Productions

A Storyline is a short (:15 - 1:30 minutes) online video production that delivers a specific communication. Designed to be simple and effective, our Toronto based video productions use the principles of traditional news reporting - get to the heart of the matter quickly, dealing only with the most relevant issues. Every medium should communicate quickly and effectively. In order to do that we place a great deal of emphasis on the strategy, writing and editing. The storytelling is the key. And being a strong eMarketing & digital agency, we must pay attention to these viewer trends.

Combine that with the cost effective production techniques available today, the use of web-video is no longer just a high-end tool for those Toronto firms with large marketing & promotion budgets.

Experts agree that 23% of communication is the words, yet we continue to place long copy galleys on our websites when we can SHOW & TELL within our budgets using Storylines™.

"Stories are the creative conversion of life itself into a more powerful, clearer, more meaningful experience. They are the currency of human contact."

Robert McKee