JBMinteractive is a certified Google Adwords/Analytics partner. This is a globally recognized approval, which showcases knowledge and the latest Adwords tools and best practice techniques. Certification ensures that you are getting the best advice possible when deploying a Google AdWords program.

Google is fairly simple for an advertiser. You pay only when a potential customer clicks on the link and goes to your site or landing page. Google AdWords ads are the links that appear on the right column of the Google search page. Once clicked, a potential customer is directed to your website. There is a small free for this “click”, as such it’s referred to as pay-per-click or PPC. This activity is controlled by “keywords” that are managed by the advertiser.

We believe that every business should be running AdWords/Analytics programs to engage customers. Google Adwords & PPC campaigns are a cornerstone of developing business in an online world. Most purchases today begin with “search” and “Google search” represents 65% of all search. It should be noted that 94% of people do an online search prior to purchase. The numbers are staggering!

At JBMi your web analytics advisor will ensure you get the basics right, expand your reach, measure and make recommendations that ensure your PPC budgets are effective, relevant and reach the right customers.

Our team will monitor and advise on issues like Clickthrough Rate (CTR), Keywords & Keyphrases, Average Position, First Page Bids and Quality Score. We will check, review, monitor, test, refine, optimized and repeat the process.

Search is and continues to be an integral part of business building within a digital strategy and marketing strategy. Growing businesses must be implementing a Google strategy with   programs driving sales online and offline. The benefits are reach, relevance and ROI.

Paid Search

Search Engine Marketing

Search Engine Optimization